Sunday, November 9, 2008

Revolution of Print

Books, print newspaper were initially a reliable source during the olden days although with usage of new media increasing, traditional print is disappearing. Nowadays, we are so dependant with the internet for information especially the young ones and I definitely would agree to this. Most of my research of information was done in the internet as it is easy and simple.

According to Dan Pacheco, the media revolution that is really changing the face of media that many of us just assume whether or not we realise it, that the print media is going completely go away. Therefore, Pacheco came up with this project called "printcasting".




Printcasting is a tool that lets everyone publish a printable PDF newspaper or magazine using content from participating bloggers and news providers.






In my opinion, I think printcasting is interesting and it's a way that connects between the content and the audience. Using Traditional print like newspaper, readers or the audience do not really bother reading the content or either they are connected with the text. This would be like a sample of Print Vs. Online that is already mentioned in previous post.

Although, printcasting would be a good idea for print medium, there might be questioned of blogs being credible source.
According to Nielsen (2005), readers for blogs make it often harder to understand the site and trust the author as blogs are too internally focused and ignore key usability issues.

Definitely, everyone right now writes anything they want or express issues that interest them in the net. But we should consider that rather than writing for the satisfaction of ourselves, we should write according the audience needs and satisfaction. It is very important to know your audience, purpose and context in publishing a document. According to Schriver (1997), better technology does not equal better communication. Therefore distributing print materials from blogs through printcasting could have its disadvantage.





References:

ABC Radio National 2008, Printcasting, viewed 9 November 2008, <http://www.abc.net.au/rn/mediareport/stories/2008/2300205.htm>

Printcasting 2008, Printcasting, viewed 9 November 2008, <http://www.printcasting.com>

Printcasting 2008, WAN: Printcasting One of 5 "Must do Strategies" for newspaper, viewed 9 November 2008, <http://www.printcasting.com/profiles/blogs/1998218:BlogPost:2196>

Nielsen, J 2005, Weblog Usability: The Top Ten Design Mistakes, viewed 9 November 2008, <http://www.useit.com/alertbox/weblogs.html>

Schriver K.A 1997, Chapter 6: Dynamics in document design, viewed 9 November 2008, <http://blackboard7.taylors.edu.my/courses/1/0807COMM1043TML0017/content/_1340678_1/karen_a_schriver.pdf?bsession=488242&bsession_str=session_id=488242,user_id_pk1=235174,user_id_sos_id_pk2=1,one_time_token=>

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